MagNet1 Internet Systems

"Networking the Net in Virginia"
 


 Web Ranking Criteria

Improving your  Major Search Engine Ranking

     The first area is the  meta tags and the basic site presentation.  Most meta tags are pretty subjective, having to determine what the average user may use  for key words in a logical query search process.  We  optimize your meta tags  to reflect your business activities, and your marketing area. Meta tags have diminished in importance over the years, but while they exist, they should be done correctly. The site presentation includes the use of key words in the text, text level navigation, site maps, links, and a lot of other details. We keep current with the criteria used, and keep our customer's sites current with our knowledge.

The second area is the synergism related to your Google ranking. The MagNet1 Navigator  links your site  to  other MagNet1 customer sites  in your community,  that also link to your site, not as a link exchange program, but as a legitimate link of common interest. This is important. Additionally, we have a proprietary process  which   gives you credit for  additional  applicable  MagNet1 websites,   enhancing  your ranking potential further.  
The key factor is not to link for the sake of linking. Links should reflect purpose in terms of informational importance and community relationship importance. Link farming is a negative factor in ranking.

Other Methods to Improve Ranking

There are still search engines that criteria can be submitted, and resubmitted at regular intervals. Un-fortunately, these engines are not meaningful players in today’s internet world.  The primary engines of choice work like a spider, viewing and evaluating each website, and determining ranking by its own criteria.   Paying  to improve rankings in the submittal engines could be futile, because even if successful, the usage is low.

Description of Google's Criteria (from Google's website)

Google runs on a unique combination of advanced hardware and software. The speed you experience can be attributed in part to the efficiency of our search algorithm and partly to the thousands of low cost PC's we've networked together to create a superfast search engine.

The heart of our software is PageRank™, a system for ranking web pages developed by our founders Larry Page and Sergey Brin at Stanford University. And while we have dozens of engineers working to improve every aspect of Google on a daily basis, PageRank continues to provide the basis for all of our web search tools.

PageRank Explained

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query.

Integrity

Google's complex, automated methods make human tampering with our results extremely difficult. And though we do run relevant ads above and next to our results, Google does not sell placement within the results themselves (i.e., no one can buy a higher PageRank). A Google search is an easy, honest and objective way to find high-quality websites with information relevant to your search.