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2. How the MagNet1 System applies to the Internet.
2.1 The Internet.. Your partner or your
competitor.
The Internet is the communications medium of the future. It offers virtually limitless
capacity for quantity and distribution of information, at a fraction of the cost of
traditional media. It evens the playing field for companies, large or small , because
of its affordability. As an advertising medium, it is only limited by customer awareness.
That is why it must exist within the Internet equivalent of a brick and mortar context. If
your customers, in your marketplace are not aware of your web-site, its value is
zero. The purpose of every element of the MagNet1 System is the promotion of the
local business community- in its marketplace! If your business is not on the Internet, the
Internet becomes your competitor. MagNet1 forms a partnership with your business, to
support your Internet presence, in your marketplace.
2.2 Comparison to Traditional Advertising.
Internet advertising complements existing advertising programs. It
expands geographical coverage beyond the limits of traditional
media--newspapers, flyers, telephone yellow pages, etc., and avoids the large
costs associated with the generation and distribution of print media, radio, and
television. Your business is open 24 hours per day, 365 days per year! It can be
kept current with virtually instant changes that many can do themselves, with or
without computer skills.
Consider the additional impact of your advertising message, if you are not limited
by space, graphics, colors, linking to other pertinent information, etc. Consider also
that listings in our data base can be made for multiple lines of business that you may offer...at no additional expense. Without the
limitation of space/cost considerations, you can describe your goods and
services in detail, location, communications information, multiple locations, directions,
hours, etc., etc., MagNet1 provides all the support you need to create an appropriate
web-site, and more importantly (and applicable to existing web-sites), we provide the
context you need via todayinvirginia.com for your community, as well as via
other MagNet1 web vehicles.
2.3 What type businesses or organizations are
on the Internet?
Virtually all types are represented on the Internet.
Some of our clients include:
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